Latest KPI insights
Read about everything from the latest marketing trends to best practices in this up-to-date resource packed with insights on a wide range of marketing topics.
Check out our latest post: Developing an ICP: Best Practices to Position Your Business for Growth
Categories
Blog Posts
The Rise of Social Media TV and Vertical Videos
Executive Director of Social Media @KPItarget From photo posts to IGTV, Instagram has come a long way since its inception. It now has more than 800 million monthly active users and many ...
View MoreBlog Posts
Why Online Advertising Needs Powerful Stories to Grow Offline Revenue
Chief Revenue Officer @KPItarget Quick! What’s the last online ad you saw today? Was it on Facebook? Or, were you searching for a specific product and saw it on Google? ...
View MoreBlog Posts
Connected TV Advertising. Changing the Way Brands Reach Consumers
President, Founder @KPItarget From a marketing perspective, traditional TV advertising in the form of commercials has been a stalwart for decades. Commercials have not only provided brands with an effective ...
View MoreBlog Posts
Every Marketer Should Work Retail
View Original Post Here Whether you’re a B2B technologist, a CFO, or a CPG brand marketer, consider a part-time stint in Retail for a quick path to identifying new ways ...
View MoreBlog Posts
Acquiring A Website & Don’t Know Where to Start with SEO?
The acquisition of a new company and the associated website can be an opportunity for the business moving forward. However, several steps need to be taken before you are going ...
View MoreBlog Posts
Webinar: How to Align Marketing & Sales Around the way B2B Buyers Buy
Bret Rachlin and Mike Rowan of KPITarget join Pamela Hege of Revenue Influencers to talk about aligning marketing and sales around the way a B2B buyer buys. We begin by ...
View MoreBlog Posts
Beauty & the Beast: Dissecting The Evolution of SEO Best Practices
Since the beginning of search engines, you’d be hard pressed to find a marketing channel that has changed & rapidly evolved as significantly as search engine optimization (SEO). The days ...
View MoreBlog Posts
The Power of Social Selling
The art of Social Selling is quickly becoming a powerful tool when executed effectively to drive sales for your business. Taking advantage of the various social media channels in order ...
View MoreBlog Posts
Acquiring A Website & Don’t Know Where to Start with SEO?
The acquisition of a new company and the associated website can be an opportunity for the business moving forward. However, several steps need to be taken before you are going ...
View MoreBlog Posts
How to Map out Your Customer Acquisition Journey for 2017 (Part 2)
“You Closed the Deal. Great Job, Must Feel Good to Have that Client in the Bag. Let’s Move onto the Next One.” In Part I of this article, we covered ...
View More