The Latest from KPI

Our library of success stories, educational articles and relevant news serves as an up-to-date source of information on a wide range of marketing topics.


Why Metadata is Still a Vital Component for Good SEO Rankings

SEO has come a long way and has matured well beyond the days of simply stuffing keywords onto a page and enjoying a meteoric rise towards the top of the ...

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Introducing Google My Business

Google has long been confusing to small businesses and brands alike. You can drive a lot of traffic and engagement by participating on their platforms, however they have historically been hard ...

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Google Panda 4.0 Continues Assault Against Sites with Duplicate Content

It has been a few weeks since Google launched their latest major algorithm update, Panda 4.0 and the fall out continues for sites with duplicate or low quality content. The ...

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Facebook to Revamp Company Pages. Are You Prepared?

Unlike its counterpart Google, we get a heads up from Facebook when a major change is coming that may impact our brand and marketing strategies.  They have recently announced that ...

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